Skip to main content

How to treat your business?

That's an odd sort of question. I've been reading all through out my life that business is regarded as an  entity separate/distinct from its owner, even though the latter 'owns' it.

A part of many exercises geared towards defining brand identity, experts resort to personification of the brand. They attach 'values' to brands as if they are humans.

So the question: as an owner how would you treat your business if you perceive it to be your best friend?

You would be yourself.

You would go out of your way to help him if need be.

You would not mind waking up at odd hours to be with him.

You would not mind sacrificing for him.

You would make him feel great in your company.

You would think twice before you hurt him.

You would not even remotely think of exploiting him.

You would give time to listen to him.

You would wish him the best, no matter what state you are in.

You would help him with your time, money and heart.

So, how do you treat your business?

Popular posts from this blog

David Damron on filling time

Just a few moments back I read this guest post by David Damron (of The Minimalist Path) on ZenHabits. Fantastic read. Simple to apply and see the result for yourself. So, am publishing the same post here. Spread the message far and wide (for it is mighty important) :).

In the post below, forget the word Materialism. It isn't such a 'spiritual' lesson after all; though it could be if you want to take it that way. My point is it might just help you to set some worthy goals for yourself.

---

Cutting the Cord to Materialism
Let’s start with an exercise … Grab a small sheet of paper and a pen or pencil.After you read the following question, please take 5 deep breaths before answering.Write your response to the up-coming question on your piece of paper in one sentence.Here is your question to answer:

If you had the opportunity to do one activity for one week without any worry about finances, cost, or other outside commitments, what would you love to do for this week?

I hope you …

Afghani Nuskha, Sex, Nudity & Beer

Yes, these've garnered greatest eyeballs on my blog. I'm sure all who've landed on my blog searching for these were lured by the headlines and disappointed by the content ;). An experiment of sorts, it's got good result. Let me call this the short-term dynamics and the dominance of 'baser' instincts. Rest you can infer.

Have a great Monday!

Afghani Nuskha & Japani Tel

Today's Rajasthan Patrika, last page, premium spots :). Mumbai's local trains also carry similar things...